MARKETING/COMMUNICATION. The teaming of unforgettable imagery and creative writing! With the overwhelming amount of promotional materials absorbed by the consumer daily, it’s important to take every precaution to ensure that your brand will make a lasting impression.
 
 
 
TECUMSEH
 
 
Creative Objective: To develop several collateral pieces including newsletters, brochures, direct mail, and point-of-purchase displays to emphasize the new “pull start” engine, as well as showcase other Tecumseh products.